Gilded gates of a private royal London courtyard at dawn

Private London · By Introduction

London curated and beyond.

A private London house composing quietly extravagant journeys — the doors of Mayfair opened after hours, the suite kept at your name, the country weekend arranged in a single conversation.

N° 01 — London First

We are a London-based destination house that knows every corner of the city by heart.

From Mayfair to Marylebone, we know which door opens at what hour, who to call before a restaurant is full, and how to keep a day moving without a single seam showing. That is how we deliver operations that feel effortless and experiences that are difficult to arrange elsewhere.

Curated Experiences

Private trips, composed for one party.

Each itinerary below is built around a single guest or family, with privately arranged access requested venue by venue, rooms held on your behalf, and one principal of the studio responsible from brief to departure. None are sold off the shelf.

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A private gallery room hung with paintings, lit for a single party
London · Three nights3 nights

The Mayfair Edit

A long weekend built around private gallery views, a cellar dinner in a townhouse taken for the evening, and a suite requested at Claridge's or The Connaught.

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A private country house dining room set for a small party
England · Four nights4 nights

Country House, Privately

A working estate in the Cotswolds or Hampshire taken exclusively for your party. Shoot days, chef's-table dinners and a housekeeper who knows the rooms by heart.

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A misty Highland lodge with a still loch in the foreground
Scotland · Five nights5 nights

Highlands by Helicopter

London to a Highland lodge by helicopter; stalking, a day's fishing on a private beat, and a distillery visit arranged privately. Return via Edinburgh by air or rail.

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The interior of a great English cathedral lit for a private tour
England · Six nights6 nights

The Heritage Circuit

Oxford, Salisbury and Canterbury, each visited privately where the foundation allows, with a night at a country house between the cities.

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A family walking through a private English garden
London · Five nights5 nights

Family London, Discreetly

The Natural History Museum with a palaeontologist, a private evening at the Harry Potter studio, and a day at a Cotswolds farm where the children help with the lambs.

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Horses racing at Ascot on a bright summer afternoon
Berkshire · June only2 nights

Ascot & the Royal Enclosure

Racecourse hospitality at Royal Ascot, chauffeured transfers, dress arrangements, and a private dinner after the last race. Royal Enclosure admission follows Ascot's own rules.

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N° 02 — For the Advisor

We work closely with the advisors who know their clients best.

Many of our guests arrive through a travel advisor they already trust. We welcome that — and we make it seamless. Your client remains yours; the relationship stays in your hands. We are the hands and the knowledge on the ground in London, England and Scotland, composing the days and holding the doors so that you can present a journey without a single seam showing.

A single principal, end to end

One point of contact from the first brief to the final departure — no handoffs, no call centres, no detail lost between parties.

Yours to present, quietly

Itineraries, confirmations and concierge notes are delivered ready for your client. We remain discreetly behind the brand you have built.

Ground you cannot replicate from afar

Rooms requested and reconfirmed in person, private and out-of-hours access pursued venue by venue, and long-standing working relationships with the houses and estates we use.

Effortless operations

Transfers, timings, dietary notes, the small frictions of travel — handled, so your client never feels the machinery moving.

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N° 03 — Five-Star London, Chosen

Six houses we hold rooms in.

Not a list — a shortlist. These are the London hotels we return to, and the reason we place each guest where we do. Our principals hold direct lines to the GM at every address below.

The Connaught
01Mayfair

The Connaught

Quiet, residential Mayfair rather than a busy lobby address. Hélène Darroze at The Connaught holds three Michelin stars on the ground floor, and the Connaught Bar is among the most decorated in the world. Right for the guest who wants discretion over spectacle.

Our room

A Terrace Suite on the Carlos Place side, overlooking the Tadao Ando water feature.

Claridge's
02Brook Street, Mayfair

Claridge's

The Art Deco address for arrival in London, in the same family of houses as The Connaught and The Berkeley. Afternoon tea in the Foyer and Reading Room is a London institution, and the suites are individually designed.

Our room

A Deluxe Suite on an upper floor for the light, or a designer suite for a longer stay.

The Berkeley
03Knightsbridge

The Berkeley

The quieter of the great London houses, a short walk from Hyde Park and Harrods. A rooftop pool with a retractable roof, the Blue Bar, and Marcus at The Berkeley in the dining room.

Our room

A Pavilion Room on the fifth floor — private terrace, Knightsbridge aspect.

The Lanesborough
04Hyde Park Corner

The Lanesborough

A Regency house at the corner of Hyde Park with a butler service on every floor and a single, discreet entrance. For guests who value formality and privacy in equal measure.

Our room

The Royal Suite, with its private lift and dedicated butler service.

The Peninsula London
05Belgravia / Hyde Park Corner

The Peninsula London

The newest of the grand houses, opened in 2023. Large rooms by London standards, a full spa, pool and fitness floor, and rooftop dining looking across Wellington Arch — best for the guest who wants modern scale and facilities.

Our room

A Grand Deluxe Belgravia Suite, upper floors, corner aspect.

The Chancery Rosewood
06Grosvenor Square, Mayfair

The Chancery Rosewood

Rosewood's London house in the former US Embassy building on Grosvenor Square, opened in 2025. Residential in feel, with generous rooms and a restrained, collected interior.

Our room

A Grand Room over the square, or a suite for a longer stay in London.

N° 04 — Super-Exclusive

Doors that do not, ordinarily, open.

Every experience below is composed for a single party. Access is arranged privately, and availability depends on the house, the season, and the relationship we hold with the keeper.

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  • 01
    A gallery, out of hours

    A gallery, out of hours

    For two to six · Subject to the museum's programme

    Several of London's great collections run out-of-hours private views and curator-led visits. We request them on your behalf, propose the wing that suits your interest, and tell you plainly what is confirmed and what remains subject to the museum's approval.

  • 02
    A private dinner at a London address

    A private dinner at a London address

    For up to fourteen · By arrangement

    A private dining room or a townhouse taken for the evening, with a chef and sommelier engaged for your party alone. Menu, wines and service staff agreed in writing ahead of the date; availability confirmed before anything is promised.

  • 03
    Royal Ascot, arranged properly

    Royal Ascot, arranged properly

    For two to eight · June only

    Hospitality boxes and restaurants over the course are sold publicly by Ascot; Royal Enclosure admission follows Ascot's own badge and sponsorship rules. We advise on eligibility, arrange transfers and dress, and book the hospitality that is available to us.

  • 04
    A morning at Savile Row

    A morning at Savile Row

    For the traveller who wears a suit

    An unhurried appointment with a cutter at one of the Row's established houses. Measurement and cloth selection at the bench, coffee rather than a queue, and fittings coordinated around later travel.

  • 05
    Westminster Abbey, before the crowds

    Westminster Abbey, before the crowds

    For four to twelve

    The Abbey publishes early-access and privately guided visits outside general admission hours. We book them where the Abbey's diary allows and pair them with a historian who can hold the whole thousand years in one hour.

N° 05 — The Itinerary

Five days in London,
composed for two.

A representative sketch for five days in London. Every hour is reconsidered for the party we serve — but the register of possibilities does not change.

  1. Day OneArrival

    Farnborough to Mayfair by discreet transfer

    • 14:00Meet-and-greet at Farnborough or Northolt where the terminal permits; luggage handled separately.
    • 15:00Chauffeured car to the hotel. Registration completed in advance; early room release requested with the house.
    • 17:00Afternoon tea in the suite; a shirt fitting arranged with a Jermyn Street shirtmaker, in store or at the hotel where the house offers it.
    • 20:30Supper at a restaurant in St James's, booked and reconfirmed for you.
  2. Day TwoThe city, quietly

    The V&A with a specialist, then a cellar tasting

    • 08:30The V&A jewellery rooms with a decorative-arts specialist, timed for the quietest hour of the morning.
    • 12:30Lunch at a small chef's counter; the reservation opened the day the diary does and held for you.
    • 16:00A cellar tasting at Berry Bros. & Rudd on St James's Street, from their published private-tasting programme.
    • 20:00Dinner at a two-Michelin-starred room, booked from the first day bookings open.
  3. Day ThreeBy helicopter

    Battersea to a country estate for lunch, and back for the theatre

    • 10:00London Heliport at Battersea to a country estate in the western Cotswolds; roughly thirty minutes' flight, weather permitting.
    • 11:30A walk with the head gardener where the estate can offer it; lunch prepared by the estate's kitchen.
    • 15:00Return by air; an afternoon exhibition at Somerset House with a guide.
    • 19:30The Royal Opera House — a box booked when the season goes on sale, with interval refreshments ordered ahead.
  4. Day FourBehind the doors

    The Royal Mews, and the Wallace Collection

    • 09:30The Royal Mews at Buckingham Palace — the state carriages and the horses — with a royal historian, on the Royal Collection Trust's published opening days.
    • 13:00Lunch at a walk-in room; we go early and wait for you, so your party does not.
    • 15:30The Wallace Collection at Hertford House, with a specialist guide; an out-of-hours view requested where the museum's programme allows.
    • 20:00A private dinner in a townhouse dining room engaged for the evening, with chef and sommelier for your party.
  5. Day FiveDeparture

    A morning walk in Green Park, and onward

    • 09:00Breakfast in the suite; a walk through Green Park with a historian who knows every bench.
    • 11:30A final visit to a Bloomsbury bookbinder, appointment made in advance.
    • 14:00Chauffeured departure to Farnborough, or onward by rail to Edinburgh in first class.
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N° 06 — Insider Notes

What the concierge won't tell you.

A short ledger of the things we know because we work here. Passed to every guest we compose a London journey for — usually in the first conversation, before the itinerary is drafted.

  • ·

    Never take tea at the hotel your first afternoon

    You will be tired and it will be wasted. Take it on day two, at 3.45pm, when the room has turned over once — at Fortnum's, the Diamond Jubilee Tea Salon, a window table requested when we book.

  • ·

    The best table in London is often a private room

    Several of the city's best kitchens keep a private dining room that never appears on the booking site. We ask for those directly, and tell you which ones actually answer.

  • ·

    Book your black cab, not an Uber

    For the drive through Hyde Park at dusk, take a licensed black cab. The Knowledge is not a marketing story — a cabbie will pull off the main road for a view you didn't know to ask for.

  • ·

    The V&A on a Friday evening

    Selected galleries stay open late on Fridays under the museum's Friday Late programme. The crowds thin after seven. Take a glass in the café, then the jewellery rooms in near silence — worth arranging a day around.

  • ·

    Be careful which boat you take

    Scheduled river cruises are rarely worth the hour. A privately chartered boat from Chelsea to Greenwich, with lunch cooked onboard, is a different day entirely — best April to September.

A family walking through a private English garden

N° 07 — For the Family

Journeys the children
will remember as adults.

A separate folio for families travelling with children — from four to fourteen, and the older ones who still call themselves so. Rigorously composed, quietly playful, and never once described as an "activity".

  • 01A morning at the Natural History Museum with a palaeontologist as guide, timed ahead of the school groups.
  • 02A day at a working Cotswolds farm: the children help with the sheep, lunch in the farmhouse kitchen.
  • 03The Jacobite Steam Train across the Glenfinnan Viaduct, first-class seats booked the day the season opens.
  • 04An afternoon at a London chocolatier, where the older ones are put to work at the bench.
  • 05For the teenager who wants none of it: a photographer's walk through Shoreditch, ending at the darkroom, prints made by them.
Read Family Journeys
A candlelit private supper laid in a wood-panelled dining room
Belgravia — supper for four, October
A leather chesterfield in a private members club
St James's — a private introduction

By private appointment

Every journey begins with a conversation.

Write to us with the loosest sketch — dates, party, a feeling. A principal of the studio responds within one working day.

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