
The Mayfair Edit
A long weekend built around private gallery views, a cellar dinner in a townhouse taken for the evening, and a suite requested at Claridge's or The Connaught.
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Private London · By Introduction
A private London house composing quietly extravagant journeys — the doors of Mayfair opened after hours, the suite kept at your name, the country weekend arranged in a single conversation.
N° 01 — London First
We are a London-based destination house that knows every corner of the city by heart.
From Mayfair to Marylebone, we know which door opens at what hour, who to call before a restaurant is full, and how to keep a day moving without a single seam showing. That is how we deliver operations that feel effortless and experiences that are difficult to arrange elsewhere.
Curated Experiences
Each itinerary below is built around a single guest or family, with privately arranged access requested venue by venue, rooms held on your behalf, and one principal of the studio responsible from brief to departure. None are sold off the shelf.

A long weekend built around private gallery views, a cellar dinner in a townhouse taken for the evening, and a suite requested at Claridge's or The Connaught.
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A working estate in the Cotswolds or Hampshire taken exclusively for your party. Shoot days, chef's-table dinners and a housekeeper who knows the rooms by heart.
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London to a Highland lodge by helicopter; stalking, a day's fishing on a private beat, and a distillery visit arranged privately. Return via Edinburgh by air or rail.
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Oxford, Salisbury and Canterbury, each visited privately where the foundation allows, with a night at a country house between the cities.
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The Natural History Museum with a palaeontologist, a private evening at the Harry Potter studio, and a day at a Cotswolds farm where the children help with the lambs.
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Racecourse hospitality at Royal Ascot, chauffeured transfers, dress arrangements, and a private dinner after the last race. Royal Enclosure admission follows Ascot's own rules.
View tripN° 02 — For the Advisor
Many of our guests arrive through a travel advisor they already trust. We welcome that — and we make it seamless. Your client remains yours; the relationship stays in your hands. We are the hands and the knowledge on the ground in London, England and Scotland, composing the days and holding the doors so that you can present a journey without a single seam showing.
One point of contact from the first brief to the final departure — no handoffs, no call centres, no detail lost between parties.
Itineraries, confirmations and concierge notes are delivered ready for your client. We remain discreetly behind the brand you have built.
Rooms requested and reconfirmed in person, private and out-of-hours access pursued venue by venue, and long-standing working relationships with the houses and estates we use.
Transfers, timings, dietary notes, the small frictions of travel — handled, so your client never feels the machinery moving.
N° 03 — Five-Star London, Chosen
Not a list — a shortlist. These are the London hotels we return to, and the reason we place each guest where we do. Our principals hold direct lines to the GM at every address below.

Quiet, residential Mayfair rather than a busy lobby address. Hélène Darroze at The Connaught holds three Michelin stars on the ground floor, and the Connaught Bar is among the most decorated in the world. Right for the guest who wants discretion over spectacle.
Our room
A Terrace Suite on the Carlos Place side, overlooking the Tadao Ando water feature.

The Art Deco address for arrival in London, in the same family of houses as The Connaught and The Berkeley. Afternoon tea in the Foyer and Reading Room is a London institution, and the suites are individually designed.
Our room
A Deluxe Suite on an upper floor for the light, or a designer suite for a longer stay.

The quieter of the great London houses, a short walk from Hyde Park and Harrods. A rooftop pool with a retractable roof, the Blue Bar, and Marcus at The Berkeley in the dining room.
Our room
A Pavilion Room on the fifth floor — private terrace, Knightsbridge aspect.

A Regency house at the corner of Hyde Park with a butler service on every floor and a single, discreet entrance. For guests who value formality and privacy in equal measure.
Our room
The Royal Suite, with its private lift and dedicated butler service.

The newest of the grand houses, opened in 2023. Large rooms by London standards, a full spa, pool and fitness floor, and rooftop dining looking across Wellington Arch — best for the guest who wants modern scale and facilities.
Our room
A Grand Deluxe Belgravia Suite, upper floors, corner aspect.

Rosewood's London house in the former US Embassy building on Grosvenor Square, opened in 2025. Residential in feel, with generous rooms and a restrained, collected interior.
Our room
A Grand Room over the square, or a suite for a longer stay in London.
N° 04 — Super-Exclusive
Every experience below is composed for a single party. Access is arranged privately, and availability depends on the house, the season, and the relationship we hold with the keeper.
Request Access
For two to six · Subject to the museum's programme
Several of London's great collections run out-of-hours private views and curator-led visits. We request them on your behalf, propose the wing that suits your interest, and tell you plainly what is confirmed and what remains subject to the museum's approval.

For up to fourteen · By arrangement
A private dining room or a townhouse taken for the evening, with a chef and sommelier engaged for your party alone. Menu, wines and service staff agreed in writing ahead of the date; availability confirmed before anything is promised.

For two to eight · June only
Hospitality boxes and restaurants over the course are sold publicly by Ascot; Royal Enclosure admission follows Ascot's own badge and sponsorship rules. We advise on eligibility, arrange transfers and dress, and book the hospitality that is available to us.

For the traveller who wears a suit
An unhurried appointment with a cutter at one of the Row's established houses. Measurement and cloth selection at the bench, coffee rather than a queue, and fittings coordinated around later travel.

For four to twelve
The Abbey publishes early-access and privately guided visits outside general admission hours. We book them where the Abbey's diary allows and pair them with a historian who can hold the whole thousand years in one hour.
N° 05 — The Itinerary
A representative sketch for five days in London. Every hour is reconsidered for the party we serve — but the register of possibilities does not change.
N° 06 — Insider Notes
A short ledger of the things we know because we work here. Passed to every guest we compose a London journey for — usually in the first conversation, before the itinerary is drafted.
You will be tired and it will be wasted. Take it on day two, at 3.45pm, when the room has turned over once — at Fortnum's, the Diamond Jubilee Tea Salon, a window table requested when we book.
Several of the city's best kitchens keep a private dining room that never appears on the booking site. We ask for those directly, and tell you which ones actually answer.
For the drive through Hyde Park at dusk, take a licensed black cab. The Knowledge is not a marketing story — a cabbie will pull off the main road for a view you didn't know to ask for.
Selected galleries stay open late on Fridays under the museum's Friday Late programme. The crowds thin after seven. Take a glass in the café, then the jewellery rooms in near silence — worth arranging a day around.
Scheduled river cruises are rarely worth the hour. A privately chartered boat from Chelsea to Greenwich, with lunch cooked onboard, is a different day entirely — best April to September.

N° 07 — For the Family
A separate folio for families travelling with children — from four to fourteen, and the older ones who still call themselves so. Rigorously composed, quietly playful, and never once described as an "activity".
N° 08 — Beyond London


By private appointment
Write to us with the loosest sketch — dates, party, a feeling. A principal of the studio responds within one working day.
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